Twitter Power
How to Dominate Your Market One Tweet at a Time
John Wiley & Sons, Inc., 2009
Category:
Sales & Marketing
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(1)In this summary you will learn
- What Twitter is
- How to use it
- How to apply Twitter’s specific capabilities to boost your business or personal brand
Why you should read Twitter Power
Comm’s book will alert you to the real business possibilities of Twitter. He guides new and intermediate Twitter users through the whole process of using Twitter productively, from creating a profile to building a following to measuring your success. He also explains how to get business results on Twitter and how to measure those results. While Comm covers the basics for beginners, even experienced users will discover tidbits that will improve how they tweet. getAbstract needs more than 140 characters to recommend Comm’s book, which gives corporate communicators, brand managers and individuals the information they need to do Twitter right.
About the authors
Joel Comm, the author of The AdSense Code and Click Here to Order, speaks and writes often about Internet marketing and making money online. His business partner Ken Burge is president of InfoMedia, Inc.
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