Crisis Management

In this summary you will learn

• How to assess the danger of a potential crisis
• How to develop emergency contingency plans
• How to manage a crisis and minimize its damage

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Why you should read Crisis Management

Be prepared. One day the company you own or help manage may face a severe crisis. Inexplicably, one of your most popular products suddenly proves lethally hazardous. Your accountant is frog-marched in handcuffs to the nearest slammer for embezzlement. Your plant in Malaysia blows up, injuring scores of locals. A tornado flattens your major warehouse complex and the surrounding town. Quick: What do you do? The best time to handle a corporate crisis is before it begins. First, assess the primary risks your company faces, then develop comprehensive contingency plans to face these potential crises. This superb book from the expert, lucid Harvard Business Essentials series provides a proven, step-by-step approach your company can use to plan for and deal with any corporate crisis. getAbstract strongly recommends this important guide to crisis planning and management. Its insightful analysis is well organized, clearly written and firmly supported with compelling case histories.

About the Author

The Harvard Business Essentials series, which began in 2002, provides advice, coaching, information and guidance on business topics. Drawing on content from Harvard Business School Publishing and other sources, these guides provide a practical resource for readers in a variety of fields. To assure quality, a specialized content adviser closely reviews each volume.