Jeff Immelt and the New GE Way

In this summary you will learn

• How Jeff Immelt rose to become CEO of General Electric (GE)
• How he has addressed crises affecting GE
• What core values drive his policies

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Why you should read Jeff Immelt and the New GE Way

Few things are more challenging for a new chief executive than following in the footsteps of a corporate legend, but that is what Jeffrey R. Immelt had to do when he succeeded Jack Welch as chairman and CEO of General Electric (GE). In this comprehensive portrait of a talented young CEO who has overcome tough challenges, David Magee, the author of respected books on Toyota, Nissan, Ford and John Deere, traces Immelt’s rise to the top of GE’s competitive management ladder. Magee provides Immelt’s complete background and limns his GE career with an emphasis on the problems he addressed and the values that support his strategic decisions. getAbstract recommends this saga as a well-reported inside look at global strategy in the making.

About the Author

David Magee is the author of How Toyota Became #1; Turnaround: How Carlos Ghosn Rescued Nissan; The John Deere Way and Ford Tough.