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R&D Summaries

It’s a long road from an idea to a finished product. Learn how to turn customer requirements into products and optimize the production process.

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Jugaad Innovation

Navi Radjou et al.

Jossey-Bass, 2012

(8)

Change by Design
 

Tim Brown

HarperBusiness, 2009

(8)

Wikinomics
 

Don Tapscott and Anthony D. Williams

Portfolio, 2006

(9)

Open Innovation
 

Henry Chesbrough

Harvard Business Review Press, 2005

(8)

From Concept to Consumer
 

Phil Baker

FT Press, 2008

(8)

Likeable Social Media
 

Dave Kerpen

McGraw-Hill, 2011

(7)

Competing on Analytics
 

Thomas H. Davenport and Jeanne G. Harris

Harvard Business Review Press, 2007

(8)

Winning at New Products
 

Robert K. Cooper

Perseus Books, 2001

(7)

Against the Odds
 

James Dyson

Thomson Texere, 2003

(9)

The Design of Things to Come
 

Jon Cagan et al.

Wharton School Publishing, 2005

(7)

A Life Decoded
 

J. Craig Venter

Viking Press, 2007

(7)

Baked In
 

Alex Bogusky and John Winsor

AGATE Publishing, 2009

(8)

Inside the Patent Factory

Donal O'Connell

John Wiley & Sons, Inc., 2008

(6)

The Technology Machine
 

Patricia E. Moody and Richard E. Morley

Free Press, 1999

(9)

Tuned In
 

Craig Stull et al.

John Wiley & Sons, Inc., 2008

(8)

Corning and the Craft of Innovation

Margaret B.W. Graham and Alec T. Shuldiner

Oxford UP, 2001

(6)

Engines of Tomorrow

Robert Buderi

Simon & Schuster, 2000

(7)

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R&D

The business landscape is littered with the skeletons of companies that underestimated the importance of research and development. Regardless of your industry, your customers, shareholders and employees expect you to look for ways to improve your products and services so you can maintain your advantage. No organization can afford to lose momentum in an ever-widening marketplace that’s growing more intensely competitive every day. Fortunately, getAbstract can help you navigate through all the levels of R&D, including product development, sales and marketing research. We make it simple for you to expand your knowledge by offering five-page summaries of the best research and development books on the market. Our talented writers and editors do all of the work for you, ensuring that only the most vital and relevant information is available and easily accessible.

R&D Drives Companies

Competition is so fierce and consumers have so many choices, that companies are devoting more energy and resources to economic and business development. R&D means satisfying your customers’ needs while also recognizing the importance of strategic flexibility to deal with emerging trends. getAbstract will provide the tools for you to embrace innovation and incorporate it into your business model. We’ll show you how to develop exciting new products, dramatically boost your sales figures and utilize marketing research to accurately evaluate consumer tendencies. Don’t be one of those organizations that overlook research and development because it may not immediately impact your bottom line. Profitable companies always have an eye to the future. So does getAbstract. test

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