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Sales & Marketing Summaries

This category covers some of the most colorful and diverse areas of business. Here you'll find summaries about all facets of sales and marketing: formulating a marketing strategy, product development, branding, positioning, advertising, public relations, customer service and different types of selling.


Show all 1–21 / 626
StoryBranding
StoryBranding
 
Jim Signorelli
Greenleaf Book Group, 2012
rating8 (8)
Online since 1 week
 
Social Media ROI
Social Media ROI
 
Olivier Blanchard
QUE Publishing, 2011
rating8 (8)
Online since 2 weeks
 
Money Games
Money Games
 
David Carter
Stanford UP, 2011
rating7 (7)
Online since 2 weeks
 
The Amazement Revolution
The Amazement Revolution
 
Shep Hyken
Greenleaf Book Group, 2011
rating7 (7)
Online since 2 weeks
 
B2B Street Fighting
B2B Street Fighting
 
Brian J. Dietmeyer
Think! Inc., 2011
rating7 (7)
Online since 4 weeks
 
How Brands Grow
How Brands Grow
 
Byron Sharp
Oxford UP, 2010
rating7 (7)
Online since 1 month
 
Act Like a Sales Pro
Act Like a Sales Pro
 
Julie Hansen
Career Press, 2011
rating7 (7)
Online since 1 month
 
Mobile Marketing
Mobile Marketing
 
Kaan Varnali et al.
McGraw-Hill, 2011
rating6 (6)
Online since 1 month
 
Enchantment
Enchantment
B  
Guy Kawasaki
Portfolio, 2011
rating7 (7)
Online since 1 month
 
Manage Your Project Portfolio
Manage Your Project Portfolio
 
Johanna Rothman
The Pragmatic Bookshelf, 2009
rating7 (7)
Online since 1 month
 
Ziglar on Selling
Ziglar on Selling
 
Zig Ziglar
Nelson Publishers, 2007
rating9 (9)
Online since 2 months
 
The NOW Revolution
The NOW Revolution
 
Jay Baer and Amber Naslund
John Wiley & Sons, Inc., 2011
rating7 (7)
Online since 2 months
 
Beyond Viral
Beyond Viral
 
Kevin H. Nalty
John Wiley & Sons, Inc., 2010
rating7 (7)
Online since 2 months
 
The Art of Closing Any Deal
The Art of Closing Any Deal
 
James W. Pickens
Warner Books, 1991
rating8 (8)
Online since 2 months
 
Likeable Social Media
Likeable Social Media
 
Dave Kerpen
McGraw-Hill, 2011
rating7 (7)
Online since 2 months
 
Conversations That Win the Complex Sale
Conversations That Win the Complex Sale
 
Erik Peterson and Timothy Riesterer
McGraw-Hill, 2011
rating7 (7)
Online since 2 months
 
CIO Best Practices
CIO Best Practices
 
Joseph P. Stenzel et al.
John Wiley & Sons, Inc., 2010
rating7 (7)
Online since 3 months
 
Take the Cold Out of Cold Calling
Take the Cold Out of Cold Calling
 
Sam Richter
Adams Business & Professional, 2009
rating8 (8)
Online since 3 months
 
15 Minutes Including Q&A
15 Minutes Including Q&A
B  
Joey Asher
Persuasive Speaker Press, 2010
rating7 (7)
Online since 3 months
 
Confessions of a Public Speaker
Confessions of a Public Speaker
B  
Scott Berkun
O'Reilly, 2011
rating7 (7)
Online since 3 months
 
Build a Brand in 30 Days
Build a Brand in 30 Days
 
Simon Middleton
Capstone, 2010
rating7 (7)
Online since 3 months
 
1–21 / 626
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