Skip navigation

Sales & Marketing Summaries

This category covers some of the most colorful and diverse areas of business. Here you'll find summaries about all facets of sales and marketing: formulating a marketing strategy, product development, branding, positioning, advertising, public relations, customer service and different types of selling.

My Travel Pack Knowledge Packs
Go to categories
Show all 1–21 / 694
10 Secrets of Time Management for Salespeople
 

Dave Kahle

Career Press, 2003

(6)

15 Minutes Including Q&A
 

Joey Asher

Persuasive Speaker Press, 2010

(7)

15 Secrets Every Network Marketer Must Know

Joe Rubino and John Terhune

John Wiley & Sons, Inc., 2006

(6)

20 Days to the Top

Brian Sullivan

Sourcebooks, 2005

(6)

2011

Richard Laermer

McGraw-Hill, 2008

(6)

22 Irrefutable Laws of Advertising

Michael Newman

John Wiley & Sons, Inc., 2004

(7)

22 Keys to Sales Success

James M. Benson and Paul Karasik

Bloomberg Press, 2004

(8)

250 Sales Questions To Close The Deal

Stephan Schiffman

Adams Media, 2005

(7)

30 Days to Social Media Success
 

Gail Z. Martin

Career Press, 2010

(8)

33 Million People in the Room
 

Juliette Powell

FT Press, 2009

(7)

A Complaint Is A Gift

Janelle Barlow and Claus Moller

Berrett-Koehler, 1996

(7)

A Complete and Balanced Service Scorecard

Rajesh K. Tyagi and Praveen Gupta

FT Press, 2008

(8)

A Genie's Wisdom

Jack Trout

John Wiley & Sons, Inc., 2003

(5)

A New Brand World
 

Scott Bedbury and Stephen Fenichell

Penguin, 2003

(9)

A Seat at the Table
 

Marc Miller

Greenleaf Book Group, 2009

(8)

A Short Course in International Marketing

Jeffrey Edmund Curry

World Trade Press, 1999

(7)

About Face
 

Dan Hill

Kogan Page, 2010

(7)

Absolut
 

Carl Hamilton

Thomson Texere, 2000

(8)

Achieve Sales Excellence
 

Howard Stevens and Theodore Kinni

Platinum Press, 2006

(8)

Act Like a Sales Pro
 

Julie Hansen

Career Press, 2011

(7)

Advanced Selling Strategies

Brian Tracy

Simon & Schuster, 1995

(8)

1–21 / 694

Sales & Marketing

Maybe your company is manufacturing the best products in your industry. Perhaps your organization has created a service that will wow your customers and springboard you past the competition. New developments are always exciting, but you have to find ways to bring your innovations to the consumer’s attention.

Sales and marketing represent two of the cornerstones upon which any successful business is built. Whether you’re interested in branding, marketing strategy and execution, public relations or advertising, getAbstract can point you in the right direction. You’ll find hundreds of summaries in our library that cover just about every aspect of sales and marketing. The most current and popular marketing business books are distilled into five-page summaries that you can download on your computer or hand-held device and read in just 10 minutes. You can even listen to our summaries on audio.

Keep Pace

Many businesspeople are so engrossed in their own pursuits that it’s easy to fall behind the learning curve. getAbstract ensures that you stay up-to-date on the latest sales and marketing trends and developments. In addition to promoting learning in your organization, getAbstract is often a source of inspiration for executives, managers and frontline employees. You’ll stumble onto a great idea or concept that you can integrate into your business.

The bottom line is that getAbstract delivers results. Your workforce will become better educated and more prepared to meet the demands of business. Energize your sales and marketing with getAbstract, the undisputed heavyweight champion.

Business Categories

Languages