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Built to Love
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Peter Boatwright and Jonathan Cagan
Berrett-Koehler, 2010
(7)
Online since 11 months
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Copycats
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Oded Shenkar
Harvard Business Review Press, 2010
(9)
Online since 11 months
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Flipped
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John Winsor
AGATE Publishing, 2010
(6)
Online since 1 year
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Tuned In
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Craig Stull et al.
John Wiley & Sons, Inc., 2008
(8)
Online since 1 year
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Wired to Care
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Dev Patnaik
FT Press, 2009
(8)
Online since 2 years
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Do You Matter?
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Robert Brunner et al.
FT Press, 2008
(8)
Online since 2 years
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Private Label Strategy
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Nirmalya Kumar and Jan-Benedict E.M. Steenkamp
Harvard Business Review Press, 2007
(8)
Online since 3 years
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Fast Second
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Constantinos C. Markides and Paul A. Geroski
Jossey-Bass, 2004
(9)
Online since 3 years
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Brand Sense
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Martin Lindstrom
Free Press, 2005
(9)
Online since 4 years
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Selling Blue Elephants
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Howard Moskowitz and Alex Gofman
Wharton School Publishing, 2007
(6)
Online since 4 years
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