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Corporate Vision Summaries

Entrepreneurs have a clear vision about their future companies. Yet reality challenges this vision, so entrepreneurs must continuously adjust it. Having a vision is important to master your mission with courage and commitment.

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Likeable Business
 

Dave Kerpen

McGraw-Hill, 2013

(7)

Blue Ocean Strategy
 

W. Chan Kim and Renée Mauborgne

Harvard Business Review Press, 2005

(10)

Leading Change
 

John P. Kotter

Harvard Business Review Press, 1996

(9)

The Heart of Change
 

Dan S. Cohen and John Kotter

Harvard Business Review Press, 2002

(10)

Reverse Innovation
 

Vijay Govindarajan and Chris Trimble

Harvard Business Review Press, 2012

(9)

The Strategist
 

Cynthia A. Montgomery

HarperBusiness, 2012

(7)

Execution
 

Larry Bossidy and Ram Charan

Crown, 2002

(9)

The Zigzag Principle

Rich Christiansen

McGraw-Hill, 2011

(7)

Better Under Pressure
 

Justin Menkes

Harvard Business Review Press, 2011

(8)

The Transformational CIO

Hunter Muller

John Wiley & Sons, Inc., 2011

(7)

The Advantage
 

Patrick Lencioni

Jossey-Bass, 2012

(6)

The Thank You Economy
 

Gary Vaynerchuk

HarperBusiness, 2011

(9)

All In
 

Adrian Gostick and Chester Elton

Free Press, 2012

(7)

It's Not What You Sell, It's What You Stand For
 

Roy M. Spence, Jr. and Haley Rushing

Portfolio, 2011

(8)

How to Write a Business Plan
 

Brian Finch

Kogan Page, 2010

(7)

From Values to Action
 

Harry M. Kraemer

Jossey-Bass, 2011

(9)

Mother Teresa, CEO

Ruma Bose and Lou Faust

Berrett-Koehler, 2011

(8)

Higher Ambition
 

Michael Beer et al.

Harvard Business Review Press, 2011

(8)

IT Savvy
 

Peter Weill and Jeanne W. Ross

Harvard Business Review Press, 2009

(8)

In Search of Excellence
 

Thomas J. Peters and Robert H. Waterman

HarperBusiness, 1988

(9)

Behind the Cloud
 

Marc Benioff and Carlye Adler

Jossey-Bass, 2009

(8)

1–21 / 97

Corporate Vision

If you want to know the importance of corporate vision, look no further than giants such as Apple, Procter & Gamble, Toyota and many others. Long-term sustainability is possible only through a corporate vision that defines an organization’s core values and beliefs. The most successful organizations steadfastly adhere to their principals, regardless of economic fluctuations, societal changes or the latest business trends.

Maybe your company’s mission is muddled and you need expert advice. Or, you believe you’re on the right track and just need some reassurance. In either case, getAbstract’s summaries on corporate vision are proven sources of vital knowledge that you can access at your leisure from your office or at home. Our skilled and experienced writers distill the highlights of the most popular books on the market and present them in concise, five-page summaries. getAbstract ensures that you’ll never miss out on the latest trends and developments.

Commitment to Excellence

Whether manufacturing electrical components, prescription medications, luxury automobiles or women’s clothing, successful companies share at least one thing in common: a commitment to excellence. Corporate vision inevitably includes a core value that places a premium on quality, dependability and customer service.

GetAbstract’s corporate vision summaries offer numerous examples of organizations that set the bar high and refuse to accept mediocrity. You don’t have to be a Fortune 500 company to adopt the very same principles that can carry your organization to the next level. When you make getAbstract your learning partner, you are making a commitment to excellence.

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