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Driving Excellence
Book

Driving Excellence

Transform Your Organization's Culture - And Achieve Revolutionary Results

Hyperion, 2011 more...


Editorial Rating

7

Qualities

  • Applicable
  • Background

Recommendation

Executive Mark Aesch faced a huge challenge in 2004 when he became CEO of Rochester, New York’s nearly bankrupt and dysfunctional public bus service, the Rochester Genesee Regional Transportation Authority (RGRTA). Employing best practices from the world of business and demonstrating strong leadership, Aesch turned RGRTA around, providing superior service while making the company profitable. Aesch describes how he worked this miracle with common sense, moral courage, clear purpose and strategies applicable to many business and leadership situations. getAbstract recommends Aesch’s savvy management road map to anyone who needs to kick-start an underperforming organization.

Take-Aways

  • In 2004, Mark Aesch became CEO of the Rochester Genesee Regional Transportation Authority (RGRTA) of Rochester, New York.
  • RGRTA, near bankruptcy, suffered from a perverse corporate culture that was inefficient and unproductive.
  • Ignoring advice from entrenched interests, Aesch refused to raise fares and cut service.

About the Author

Mark Aesch is CEO of the Rochester Genesee Regional Transportation Authority (RGRTA), Rochester, New York.


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