The reach of investor relations has broadened, from ordinary corporate info to coping with crises, large and small.
In this summary you will learn
- how professionals conduct investor relations under normal circumstances and during times of stress
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Why you should read The New Investor Relations
After the wave of corporate scandals and new regulations, a book like this needed to be written, particularly a book that covers the field of investor relations and includes advice from the leading professionals. This comes as close as anything you have been offered so far. Alas, its style and timeliness fall short (it offers clichés couched in academic prose and presents year 2000 regulations as new), but it offers abundant information. This is a helpful and useful run-down, particularly Chapter 10, which covers proxy wars. Non-U.S. companies will also find Chapter 13 very relevant. If you need an IR overview, getAbstract.com believes you can satisfactorily start here.
About the Author
Editor Benjamin Mark Cole has worked for two decades as a financial journalist. He is the author of The Pied Pipers of Wall Street: How Analysts Sell You Down the River.
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The Pied Pipers of Wall Street
How Analysts Sell You Down the Riverby Benjamin Mark Cole
