Smart World
Breakthrough Creativity and the New Science of Ideas
Harvard Business Review Press, 2007
Category:
Leadership & Management
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(7)In this summary you will learn
- How the mind extends into the world
- How laws drawn from networking describe breakthrough creativity’s function
- How to apply these ideas
Why you should read Smart World
This is a strange, wonderful and not always easy book. Richard Ogle tackles a slippery question about the mind: Where do truly creative leaps originate? Studies of creativity and innovation are multiplying, but Ogle’s book does something rare. It demonstrates how networking creates something new by navigating shared spaces. Its style and content will make it challenging to many readers. Though Ogle has a knack for original, striking phrases, a simpler style would have served the innate complexity of the subject matter. That aside, getAbstract recommends this book to everyone who is interested in innovation, creativity and the propagation of ideas through culture. The parallels Ogle draws among plastic dolls, Romantic paintings, the discovery of DNA and the development of the personal computer are striking and entertaining, and his concepts about how creativity uses “idea-spaces” and networks are wildly intriguing.
About the Author
Richard Ogle, an educator and consultant, is chief scientist at a San Francisco-based executive education and leadership development firm. He holds a Ph.D. in linguistics from UCLA. He can be contacted via his Web site.
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