Selling to the Government
What It Takes to Compete and Win in the World's Largest Market
Category: Sales & Marketing
Tiger Woods knows golf. Warren Buffett knows investing. And Mark Amtower knows government contracting.
In this summary, you will learn
- Why the US government sector is the world’s biggest marketplace
- How the government buys products and services
- How to succeed in selling to the government sector
|Level of Expertise|
Why you should read Selling to the Government
The business that government entities in the United States transact represents almost half the nation’s GDP. The breadth and depth of the business-to-government (B2G) sector is extraordinary: trillions of dollars in sales to every government entity imaginable, including nearly 20,000 municipalities, 512 Native American nations and one huge federal government. Selling to the government can be confusing. Expert B2G consultant Mark Amtower offers a comprehensive glossary of government terms and an in-depth list of trade publications, industry associations and helpful online resources. getAbstract recommends his useful guide to anyone who wants to take the mystery out of selling to the US government and win a share of that enormous market.
About the Author
Marc Amtower is the founder of Amtower & Company, a B2G advisory firm, and he writes a monthly column on government contracting for WashingtonTechnology.com.
Do you like this summary?
Comment on this summary
Be the first to write a comment!