Matthew Gentzkow
Small Media, Big Impact
Randomizing news stories reveals broad public impact
Science, 2017
What's inside?
How influential is the traditional media in steering public discussion?
Recommendation
Polarized societies, fake news, misinformation – in recent years many people have become concerned that the media is no longer able to fulfil its vital democratic role. Professor of Economics at Stanford University Matthew Gentzkow examines the results of a recent study on the impact of US mainstream journalism and finds that the outlook is not as bleak as it might seem. If you want to find out about the important role of the press and are interested in understanding how new and traditional media can work together, getAbstract recommends you read this article.
Summary
About the Author
Matthew Gentzkow is Professor of Economics at Stanford University. He studies empirical industrial organization and political economy, with a focus on media industries.
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