Data Driven
Profiting from Your Most Important Business Asset
Harvard Business Review Press, 2008
Category: Strategy
A practical guide to organizing, understanding and using information to make better business decisions
In this summary you will learn
- What data management is
- Why astute data management confers a powerful competitive advantage
- How to become a data-driven enterprise
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Why you should read Data Driven
This is a highly readable, thorough, credible guide to the principles of data management. Author Thomas C. Redman covers all the bases, showing readers how to improve data quality, use data to make better decisions and establish management systems that will help nearly any company get the most from its data. Few business subjects have been more abused than data management; a common misconception consigns data management to the IT department. The author shows why the data is, most appropriately, a line rather than a staff responsibility. getAbstract recommends it highly to those whose business may live or die based on the quality of its data management – and that may be your company, whether you realize it yet or not.
About the Author
Thomas C. Redman is president of Navesink Consulting Group, and a pioneer in extending quality principles to include data and information.
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