The Power of Two
How Companies of All Sizes Can Build Alliance Networks That Generate Business Opportunities
Category:
Strategy
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(6)In this summary you will learn
- Why the partnering trends of the future call for good fits, not big takeovers
- How partnering up with the wrong organization can ruin your business
- Why the best alliances are built on trust and equality
Why you should read The Power of Two
M&A, the strategy of choice for CEOs in the 1990s, is being relegated to the dustbin of history by partnerships, the flexible, efficient alternative for a global market. As such, executives must learn a new set of skills that focus on creating, strengthening and maintaining relationships. These abilities are the antithesis of the hard-nosed deal-making tactics you learned in business school. The authors take the concept of partnering farther than many businesspeople will be willing to go when they suggest sharing their business secrets and ideas with everyone from hot start-ups to venerable competitors. But getabstract.com recommends this short, concise book to high-level executives in need of a partnership primer.
About the Authors
John K. Conlon works as director of alliances at Anderson Consulting. For the past fourteen years, he has helped develop and implement alliances among some of the U.S.’s most successful corporations. Melissa Giovagnoli is president of Service Showcase, a Chicago-based management consulting and training organization. She has been featured in The Wall Street Journal.
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