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Philip Kotler

8 Livre

Marketing 5.0

La technologie au service du consommateur
Hermawan Kartajaya et al.
Wiley, 2021
8 Book

Marketing 5.0

Technology for Humanity
Hermawan Kartajaya et al.
Wiley, 2021
8 Livre

Marketing 4.0

Le passage au digital
Philip Kotler et al.
Wiley, 2016
8 Video
Philip Kotler
Global Peter Drucker Forum, 2016
8 Book

Marketing 4.0

Moving from Traditional to Digital
Philip Kotler et al.
Wiley, 2016
6 Book

Confronting Capitalism

Real Solutions for a Troubled Economic System
Philip Kotler
AMACOM, 2015
8 Livre

Marketing 3.0

Produits, clients, facteur humain
Philip Kotler et al.
Wiley, 2010
8 Livre

Faire le bien, c’est bien !

Initiatives marketing et institutionnelles pour construire un monde meilleur… et engranger des profits
Philip Kotler et al.
Wiley, 2012
8 Book

Good Works!

Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line
Philip Kotler et al.
Wiley, 2012
8 Book

Chaotics

The Business of Managing and Marketing in the Age of Turbulence
Philip Kotler and John A. Caslione
AMACOM, 2009
7 Book

Up and Out of Poverty

The Social Marketing Solution
Philip Kotler and Nancy R. Lee
Wharton School Publishing, 2009
8 Book

Marketing 3.0

From Products to Customers to the Human Spirit
Philip Kotler et al.
Wiley, 2010