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Customer Research

Listen to your customers and they will tell you how to sell to them.

Slow Down, Sell Faster! Slow Down, Sell Faster!

 

Kevin Davis

AMACOM, 2011

(7)

If you want to increase your sales, focus on how people buy.

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Consumer.ology Consumer.ology

 

Philip Graves

Nicholas Brealey Publishing, 2010

(7)

Market research just doesn’t work. In fact, it can’t.

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The 24-Hour Customer The 24-Hour Customer

 

Adrian C. Ott

HarperBusiness, 2010

(8)

You can’t sell if nobody pays attention to your ads. Adrian C. Ott explains how to grab and hold onto that attention.

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The Truth About What Customers Want The Truth About What Customers Want

 

Michael Solomon

FT Press, 2008

(8)

How people make buying decisions: fifty snappy insights on marketing trends, sales strategies and how your customers think.

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