Dealing with Intercultural Conflict

Intercultural conflicts often seem intractable – but they don't have to be. This book explains why.

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Don't fall into the gap while trying to bridge cultures. Instead, listen, learn, look and beware of misunderstandings.

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To work well with those from other societies, build your cultural intelligence. Learn what to do, how to do it and why.

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The key to doing business with people from other cultures is solving the cultural dilemmas that separate you. Or, to phrase it in terms of dilemma theory: how can an inner-directed universalist individualist make money with an outer-directed particularist communitarian?

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