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Ford Dynasty

From its brilliant but bigoted founder to its newest generation of cars, truck and leaders, the automobile giant's history comes with a trunk full of business lessons.

Knowledge Packs
The People's Tycoon The People's Tycoon

 

Steven Watts

Knopf, 2005

(9)

Drive down the road with the inventive, irascible, contradictory and completely fascinating Henry Ford.

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Iacocca Iacocca

 

Lee Iacocca and William Novak

Bantam, 2007

(9)

Lee Iacocca rebuilt Ford, saved Lincoln Mercury and rescued Chrysler, but the real news is how he describes the process.

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Ford Tough Ford Tough

David Magee

John Wiley & Sons, Inc., 2005

(6)

Ford Motor Company's future prospects are uncertain. Will Bill Ford be the last man standing if the Big Three downsize?

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Henry and Edsel Henry and Edsel

Richard Bak

John Wiley & Sons, Inc., 2003

(6)

Henry Ford was not only the father of Ford Motor Company, he was the father of Edsel. He did better by the company.

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