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Keeping The Millennials

Why Companies Are Losing Billions in Turnover to This Generation – and What to Do About It

by Joanne G. Sujansky and Jan Ferri-Reed

Keeping The Millennials
Publisher: John Wiley & Sons, Inc.
Pub. Date: 2009
ISBN: 9780470438510
No. pages: 256

Category: Human Resources
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In this summary you will learn

  • How the “Millennials,” the newest generation in the labor pool, differ from previous generations
  • What characteristics define millennials
  • How to create a work environment that attracts, nurtures and retains them

Why you should read Keeping The Millennials

The baby boomers’ children have grown up to be master multitaskers, able to send text messages, download music, watch TV and study at the same time. They’re entering the labor pool in droves, and they expect their jobs to be not only stimulating and well-paying but also (if you can imagine it) fun. Who are these extraordinary people with their radical work ethic? They are the “Millennials,” the second wave of baby boomer children who are questioning the way their parents do business. Dr. Joanne G. Sujansky and Dr. Jan Ferri-Reed caution managers that they must cater to millennials or risk losing billions in employee turnover and unachieved productivity. The authors explain how the members of this over-nurtured, well-educated, technology-savvy generation differ from their parents and grandparents. They also explain how to make workplaces hip enough to attract and retain this new talent. getAbstract suggests this insightful read to baby boomers who are struggling to manage these bright, energetic, puzzling and sometimes exasperating employees.

About the Authors

Author and consultant Dr. Joanne G. Sujansky speaks frequently on leadership, change and retention. She founded KEYGroup, the training and coaching firm where Dr. Jan Ferri-Reed is president.

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Applicability rating 8  (8)
Innovation rating 7  (7)
Style rating 8  (8)

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Level rating 1  (1)

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