In this summary you will learn
- What qualities you need to be a values-based business executive
- How values-based leaders balance their beliefs and their corporate results
|
Why you should read True to Yourself
|
| Mark Albion explains a very contemporary balancing act: how to run a business based on values and still make a profit. Companies ranging from Starbucks and Ben & Jerry’s to small bakeries and toy makers have prospered while supporting the social concerns of their founders and employees. Building such values-based businesses is not easy. They face the same profit-and-loss problems as other small companies, plus they take on an additional layer of social issues. Albion tells his personal story, buttressed by corporate examples and interviews with 75 owners of values-based businesses. getAbstract suggests this book full of practical advice to anyone who is willing to sign up for the challenge of running a values-based business. |
About the Author
|
|
Social entrepreneur Mark Albion has co-founded seven organizations, including an international network of M.B.A.s dedicated to creating a better world. A former Harvard Business School professor, he wrote the bestseller Making a Life, Making a Living.
|
| Overall |
 |
(6) |
| Applicability |
 |
(7) |
| Innovation |
 |
(6) |
| Style |
 |
(7) |
Level of Expertise
(what is this?)
|
| Level |
 |
(2) |
Buy the Book |
| Click here to buy the book "True to Yourself". If you wish to purchase 20 or more copies of the same title (not the summary, but the "real" book), please contact us at bulkorders@getAbstract.com. Make sure you include the title of the book and your phone number. |
getAbstract makes it easy for you to access the summary of True to Yourself any time or any place. Once registered, you can choose from a variety of download formats: PDF for your computer, BlackBerry, iPhone, Kindle, PDA or other handheld devices. You can even obtain the audio version of many of our summaries. Subscribe today to gain access to this summary as well as many other compelling titles! |
|