In this summary you will learn
- How to achieve the five fundamental qualities of outstanding companies: great leadership, good sales, smooth operations, loyal customers and profitable finances
- How to shun five bad business habits
- How to execute your plans and measure your results
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Why you should read Kiss Theory Good Bye
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| Bob Prosen dispenses with management theories and nostrums, and focuses closely on the practical facts of business life. In a blunt, concise style, he addresses five subject areas: leadership, sales, operations, finance and customers. Most of what he says has been said before, however, he provides a solid and straightforward handbook to remind managers of what is essential and what is not. Each chapter provides a list of action steps and a summary of "very important lessons" that getAbstract thinks busy business readers will find convenient and helpful. |
About the Author
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Bob Prosen is president and CEO of a business development center. He has served as senior vice president, vice president and managing partner at three major corporations.
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Buy the Book |
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