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Tony Alessandra
Charisma
Seven Keys to Developing the Magnetism that Leads to Success
Warner Books, 2000
What's inside?
Charisma is made, not born: how to build the skills that charm and persuade.
Recommendation
Tony Alessandra focuses on how to build your charisma by analyzing the seven elements that comprise it: your silent message, speaking ability, listening skills, persuasive talent, use of time and space, adaptability, and vision. He provides a short quiz you can complete at the beginning of each chapter to identify easily which areas of your charisma need work. Allessandra believes that you don’t have to be born with charisma, that anyone can increase his or her level of charisma. He demystifies it in this clearly focused, very readable book. Alessandra probably could write complete books on each of charisma’s seven keys. In fact, the section on adaptability is essentially a summary of a book he co-authored, The Platinum Rule. But instead of seven volumes, here is one well-edited book packed full of content. getabstract recommends this book to people who want to improve their charisma, or to understand the tangible aspects of this intangible quality.
Summary
About the Author
Tony Alessandra, Ph.D. co-authored The Platinum Rule, Non-Manipulative Selling, and The Art of Managing People. He is a respected leadership motivator.
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