The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior

This may be the best book I’ve read all year, and I’ve read dozens. I’m insatiable when it comes to behavioral economics and big data, and a fan of Thaler, Gneezy, and Pendleton. While this book covers some of the same territory, even a few of the same studies, two things set it apart.

Submitted by Alex Mark

Shlomo Benartzi, Portfolio, 2015-10-06
ISBN: 9781591847861
Language: English

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Submitted by Alex Mark
October 30, 2015


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Reviewed by Koni Gebistorf
November 4, 2015

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