The Procter & Gamble Company

Michael Owens

Summaries

Was Marken unschlagbar macht
Buch

David F. D'Alessandro und Michael Owens

Was Marken unschlagbar macht

10 goldene Regeln für exzellentes Brand-Management
Brand Warfare
Book

David F. D'Alessandro and Michael Owens

Brand Warfare

10 Rules for Building the Killer Brand