In: Sales

B2B Selling

Learn the most effective business-to-business sales methods and tactics.

Related Channels

Negotiation

Summaries

8 Book

The Challenger Sale
Taking Control of the Customer Conversation
Matthew Dixon and Brent Adamson
Portfolio, 2011
8 Book

Effective Sales Enablement
Achieve Sales Growth Through Collaborative Sales and Marketing
Pam Didner
Kogan Page, 2018
9 Book

New Sales. Simplified.
The Essential Handbook for Prospecting and New Business Development
Mike Weinberg
HarperCollins Leadership, 2012
8 Book

How Clients Buy
A Practical Guide to Business Development for Consulting and Professional Services
Tom McMakin and Doug Fletcher
Wiley, 2018
9 Book

The Ultimate Sales Machine
Turbocharge Your Business with Relentless Focus on 12 Key Strategies
Chet Holmes
Portfolio, 2007
9 Book

The Expansion Sale
Four Must-Win Conversations to Keep and Grow Your Customers
Timothy Riesterer and Erik Peterson
McGraw-Hill, 2020
8 Book

Sell Different!
All New Sales Differentiation Strategies to Outsmart, Outmaneuver, and Outsell the Competition
Lee B. Salz
HarperCollins Leadership, 2021
9 Podcast

"I Thought I Missed the Party": Graham Hawkins on Social Selling
The Wingman podcast
Brad Barker and Graham Hawkins
The Wingman Podcast, 2020
8 Book

Selling Is Hard. Buying Is Harder
How Buyer Enablement Drives Digital Sales and Shortens the Sales Cycle
Garin Hess
River Grove Books, 2020
8 Book

Stand Out Marketing
How to Differentiate Your Organization in a Sea of Sameness
Stacey Danheiser et al.
Kogan Page, 2020
8 Book

The Outcome Generation
How a New Generation of Technology Vendors Thrives Through True Customer Success
Paul J. Henderson
Red Raven Books, 2018
8 Book

Stop Selling and Start Leading
How to Make Extraordinary Sales Happen
James M. Kouzes et al.
Wiley, 2018