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Transforming Brands and Consumer Experiences
Wided Batat
SAGE Publications, 2019
Clarify Your Message so Customers Will Listen
Donald Miller
HarperCollins Leadership, 2017
How to Make Your Brand Impossible to Resist
Sally Hogshead
HarperBusiness, 2016
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Building a Long-Term Brand to Stand Out in a Short-Term World
Mark Miller and Lucas Conley
McGraw-Hill, 2018
How to Build Brands and Business by Inspiring Action
William Rosen and Laurence Minsky
Rowman & Littlefield Publishing Group, Inc., 2018
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Profiting from the Profound Demographic Shifts Ahead
Kenneth W. Gronbach and M. J. Moye
AMACOM, 2017