In: Corporate Communication
Corporate Blogging
Don't ignore the powerful potential that a blog can offer. This valuable extension of your PR, marketing and social media strategy can help you create a corporate narrative and build a deeper connection with your customer while promoting your offerings. Learn how to create engaging blog content that your customers will value.
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Summaries
The B2B Social Media Book
Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More
Wiley, 2012
Content Rules
How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
Wiley, 2010
The New Rules of Marketing & PR
How to Use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly
Wiley, 2007
Born to Blog
Building Your Blog for Personal and Business Success One Post at a Time
McGraw-Hill, 2013
New Business Networking
How to Effectively Grow Your Business Network Using On-line and Off-line Methods
QUE Publishing, 2013
30 Days to Social Media Success
The 30 Day Results Guide to Making the Most of Twitter, Blogging, LinkedIN, and Facebook
Career Press, 2010
