In: Marketing

Direct Marketing

The hotline to your customers.

Related Channels

Summaries

8 Book

RENEWAL for Field Leaders

Leading Your Direct Selling Team Back to Growth
Brett Blake
Brett Blake, 2020
8 Article
Henry Leon et al.
Boston Consulting Group, 2020
Book

Do Open

How a Simple Newsletter Can Transform Your Business (And It Can)
David Hieatt
Do Book Co, 2017
9 Article

Life Beyond Email: Chatbot Marketing

Whilst other channels are continuing to deliver diminishing returns, there's a new medium for marketers to utilize to reach their customers: Chatbots.
Matthew Barby
Matthew Barby, 2020
8 Book

The Holistic Guide To Cold-Calling

A Step-By-Step Guide To Help You Create New Business Opportunities (The Vocal Bureau - What To Say - How To Say It & Who To Say It To)
Simone Laraway
Simone Laraway, 2021
8 Book

Outbounding

Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
William (Skip) Miller
HarperCollins Leadership, 2020
7 Book

Marketing in the Age of Google

Your Online Strategy Is Your Business Strategy
Vanessa Fox
Wiley, 2010
8 Book

Fanatical Prospecting

The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling
Jeb Blount
Wiley, 2015
7 Book

High-Profit Prospecting

Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
Mark Hunter
AMACOM, 2016
8 Book

Stickier Marketing

How to Win Customers in a Digital Age
Grant Leboff
Kogan Page, 2014