Group Creativity

The whole is greater than the sum of its parts, so put the power of collective creativity to work. Like it or loathe it, brainstorming is the most well-known framework for tapping a group's creativity, but many other group-thinking strategies can summon forth your organization's next great idea.

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A New Paradigm for Business Creativity

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Random House, 2013

An Innovator's Guide to Productive Thinking

Tim Hurson

McGraw-Hill, 2007

The Creative Power of Collaboration

Keith Sawyer

Basic Books, 2007

Mass Innovation, Not Mass Production

Charles Leadbeater

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Tap into Your Creativity to Generate Awesome Ideas and Remarkable Results

Jason Rich

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