Marketing to Women

Getting female customers to commit.
In: Marketing

Summaries

How Women Are Redefining Wealth, Giving and Legacy Planning

Economist Intelligence Unite

EIU, 2018

8
Marketing to Women in the Post-Recession World

Bonnie Ulman and Sal Kibler

Paramount, 2013

7
The Global Marketplace Turns Female Friendly

Paco Underhill

Simon & Schuster, 2010

7
The Power of Women of All Colors – Latina, Black, and Asian

Miriam Muléy

Paramount, 2009

6
Marketing to a New Generation of Mothers

Bonnie W. Ulman and Maria T. Bailey

Kaplan Publishing, 2005

9

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