Media Industry

We live in an information society. Books, newspapers, TV, radio and the Internet permeate our daily lives. Learn how the media industry works and how to deal with it.


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Summaries

Nandini Jammi’s advertiser boycotts scared brands away from journalism and into shady ad tech. Now she wants to teach marketers to think for themselves again.

Gilad Edelman

Wired, 2020

9
High Times got swept up in the rush for marijuana millions and lost its way.

Ben Schreckinger et al.

Politico Magazine, 2020

8
Fifty Years of Making Magazines

Walter Bernard et al.

Columbia UP, 2019

9
What Seven Research Studies Say

Clark Merrefield

Niemanlab, 2020

8

Damian Radcliffe

Niemanlab.org, 2020

8
A Backstage Tour of What the Music Industry Can Teach Us about Economics and Life

Alan B. Krueger

Currency, 2019

R 9
The Culture of Misogyny Inside Victoria’s Secret

Jessica Silver-Greenberg et al.

The New York Times, 2020

8
Arguing My Way Through the TV Revolution

Emily Nussbaum

Random House, 2019

R 8
The Birth of Netflix and the Amazing Life of an Idea

Marc Randolph

Little, Brown US, 2019

R 9