A Roadmap for Customer-Centered Innovation

Stephen Wunker et al.

AMACOM, 2016

9/10
A Practical Guide to Optimizing the Customer Experience

Ben Reason et al.

Wiley, 2015

8/10

Jerry Useem

The Atlantic, 2017

8/10

John Hawthorne

Floship, 2017

8/10

Casey Brown

TED Conferences LLC, 2015

7/10
Inside One of the World’s Most Admired Service Organizations

Leonard L. Berry and Kent D. Seltman

McGraw-Hill, 2008

8/10
Inside the Company That Provides Fake Paparazzi, Pretend Campaign Supporters, and Counterfeit Protesters

Davy Rothbart

The California Sunday Magazine, 2017

8/10

Derek Thompson

The Atlantic, 2017

8/10

Wendover Productions

Wendover Productions, 2017

8/10
How to Capture Attention, Build Trust, and Close the Sale

Paul Smith

AMACOM, 2017

8/10

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