Ford Dynasty

From its brilliant but bigoted founder to its newest generation of cars, truck and leaders, the automobile giant's history comes with a trunk full of business lessons.

The People's Tycoon
Book
 

Steven Watts

Knopf, 2005

(9)

Drive down the road with the inventive, irascible, contradictory and completely fascinating Henry Ford.
Iacocca
Book
 

Lee Iacocca and William Novak

Bantam, 2007

(9)

Lee Iacocca rebuilt Ford, saved Lincoln Mercury and rescued Chrysler, but the real news is how he describes the process.
Ford Tough
Book

David Magee

Wiley, 2005

(6)

Ford Motor Company's future prospects are uncertain. Will Bill Ford be the last man standing if the Big Three downsize?
Henry and Edsel
Book

Richard Bak

Wiley, 2003

(6)

Henry Ford was not only the father of Ford Motor Company, he was the father of Edsel. He did better by the company.