Philip Kotler

Learning the trade from the master

Confronting Capitalism
Book
 

Philip Kotler

AMACOM, 2015

(6)

Capitalism contributes to poverty, income inequity and environmental damage, but it also can solve these and other problems.
Good Works!
Book
 

Philip Kotler et al.

Wiley, 2012

(8)

Corporations pay for social programs – but why?
Marketing 3.0
Book

Philip Kotler et al.

Wiley, 2010

(8)

Marketing 3.0 is the fresh way to reinvigorate your marketing campaigns with meaning, purpose and new-wave high tech.
Chaotics
Book
 

Philip Kotler and John A. Caslione

AMACOM, 2009

(8)

Turbulence is here to stay, so successful companies must adapt to constant change.