Echa un vistazo a todos los resúmenes de Kogan Page Publishers.
Paul Sloane
Using Lateral Thinking to Find Breakthroughs
Chris Lewis and Inez Robinson-Odom
Becoming a Modern Leader
Brian Finch
Win Backing and Support for Your Ideas and Ventures
Jaywant Singh and Paurav Shukla
Principles and Applications for Effective Branding
Mohamed Zaki
Optimize Your Omnichannel Approach
Caroline Florence
How to Tell Persuasive Stories Through Data
Andy Lancaster
Empowering Social Learning and Collaboration to Improve Performance
Nick Bennett
Work with Creators to Generate Authentic and Effective Marketing
Bernard Marr
Unleash the Power of Artificial Intelligence in Your Business
Jessica Barker
The Secrets Behind Cyber Attacks
Rachel Miller
Design, Develop and Transform your Organizational Communication
Graham Ruddick
The Surprising Reasons Why Some Businesses Work and Others Fail
Jennifer Moss
How a Happiness Strategy Fuels Purpose, Passion and Performance
Bev Burgess
The Definitive Handbook for B2B Marketers
Donald Clark
Using AI and Generative AI to Support Learner Development
Caroline Bremner
How to Create a Resilient and Sustainable Industry
Jonquil Lowe
Everything You Need to Know about Health, Property, Investment, Leisure, Work, Pensions and Tax
Anastasia Gabriel
Building an Inclusive Marketing Strategy
Videhi Bhamidi and Kasper Spiro
How to develop training that drives performance
Kristin Saling
Using Analytics to Improve Employee Experience
Jason Mikula
Opportunities, Challenges, and Risks of New Banking Business Models
Katja Schipperheijn
Combining Human Competencies with Technology to Thrive
Lida Citroën
The Executive's Guide to Building, Pivoting and Repairing Your Reputation
Alexis Eyre
The Industry’s Role in a Sustainable Future
Natal Dank
A Toolkit to Improve Organizational Learning and Drive Performance
Matthew Sekol
Business Resilience and Sustainable Growth
Jonathan Ferrar and David Green
How to Use Workforce Data to Create Business Value
Transforming Your Business with AI
Anna Tavis and Woody Woodward
How to Support Employee Development with Coaching Tech
Jordan Morrow
How to Use Analytics to Turn Data into Value
Kevin Wheeler and Bas van de Haterd
Using Digital Capabilities and Analytics to Improve Recruitment
Nick Hernandez
How to Upskill from Within and Turn L&D into Your Competitive Advantage
Keith Keating
The Tools, Techniques and Skills You Need to Make L&D a Business Priority
Stella Collins
How to Apply Neuroscience and Psychology for Improved Learning and Training
Thomas C. Redman
Uniting to Transform Your Business
Christina Inge
Leverage Analytics and Data to Optimize Marketing Strategies
Amanda Coleman
Manage Common Issues to Prevent a Crisis and Protect Your Brand
Nick Shackleton-Jones
Designing Education and Training that Works to Improve Performance
Ruth Gotian
Developing the Mindset and Skillset for Peak Business Performance
Brad Cleveland and Scott McKain
How to Chart a Course and Deliver Outstanding Results
A Complete Guide for Learning Professionals
Alisa Cohn
Grow Your Leadership to Grow Your Business
Eleonora Cattaneo
A Complete Guide to Contemporary Luxury Brand Strategies
Roberta Chinsky Matuson
Seven Principles for Managing Difficult Conversations at Work
Creating Innovative, Lean and Tech-driven Learning Strategies
Kate Hartley
Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust
Nelson Sivalingam
How to Upskill and Reskill Your Workforce at Pace to Drive Business Performance
Sean Duffy
A Guide to Achieving Global Brand Growth
Anna Tavis and Stela Lupushor
The Art and Practice of Creating the Hybrid Workplace
Liam FitzPatrick and Sue Dewhurst
A Practitioner's Guide to Tools, Models and Best Practice for Internal Communication
Michael E. Smith
Leverage Neuroscience to Reshape Marketplace Behavior
Neil Perkin
Unlock Adaptive and Data-driven Marketing for Long-Term Success
Gordon Glenister
How to Create Successful Influencer Marketing
Jeremy Dalton
How Immersive Technologies Can Transform Your Business
Christine Bailey
How to Understand Your Audience and Create Remarkable Marketing
Erica Stanford
Faked Deaths, Missing Billions and Industry Disruption
Jenna Tiffany
Overcome Common Pitfalls and Create Effective Marketing
Joan P. Ball
Learn to Navigate Change in Times of Uncertainty
How to Create Effective Learning that Works
Lucy Ryan
16 Ways to Grow Your Resilience and Influence
Simon Kingsnorth
Deliver Powerful Digital Campaigns
James Ashton
How the Leaders of Tomorrow Can Learn from the Leaders of Today
Ron Carucci
Lead with the Power of Truth, Justice and Purpose
Bradley Googins and Philipp Mirvis
Lead Your Company from Managing Risks to Creating Social Value
Sonya Barlow
A Method to the Madness of Starting Your Own Business
Nathalie Nahai
Values, Uncertainty and the Psychology of Brand Resilience
Michael R. Solomon
How to Connect with Consumers Who Defy Categorization
Daniel Rowles and Ciaran Rogers
A Complete Guide to Creating, Publishing and Monetizing a Successful Podcast
David Gallagher and John O'Brien
How Authentic Marketing and Communications Wins in the Purposeful Age
Amanda Kirby and Theo Smith
Drive Innovation, Performance and Productivity with a Neurodiverse Workforce
Michael Haupt
How Finance Leaders Can Drive Business Transformation, Performance and Growth in a Connected World
Wolfgang Schaefer and JP Kuehlwein
Lessons in Ueber-Branding
David Conway and Tim Knight
Six Strategies to Deliver Exceptional Growth in 90 Days
Kirsten Edwards and Dr. Martin Edwards
Mastering the HR Metric
Lars Schmidt
Transforming People Teams to Drive Business Performance
Gary Bolles
The Mindset, Skillset and Toolset to Lead Your Organization through Uncertainty
Amina Aitsi-Selmi
Why Good People Stay in Jobs They Don’t Like and How to Break Free
Chris Dyer and Kim Shepherd
Redesign Processes, Practices and Strategies to Engage a Remote Workforce
Jackie Fast
Rebellious Leadership for the Future of Work
Mark Weiner
Igniting a Positive Return on Your Communications Investment
Martin Králik and Stéphane J. Girod
Thrive with Agility in the Age of Uncertainty
Jon Mowat
Create Engaging Video Campaigns to Drive Brand Growth and Sales
Michelle Parry-Slater
A Learning Practitioner’s Toolkit
Carlos Gil
Humanizing Your Brand in the Age of Social Media
Martin Newman
How to Use Customer-centricity to Drive Sales and Profitability
John Blakey
Nine Leadership Habits that Inspire Results, Relationships and Reputation
Stacey Danheiser et al.
How to Differentiate Your Organization in a Sea of Sameness
Anne Gregory
A Strategic Approach
Angelica Malin
The Toolkit for Female Founders in the Digital Age
Philip Squire
Develop the Sales Values Which Deliver Competitive Advantage
Campbell Macpherson
How to Harness Change to Make It Work for You
Rita Clifton
Be Your Best Self, Flaws and All
Julia Hobsbawm
Six Steps Towards Clarity in a Complex World
Alexander Borek and Nadine Borek-Prill
A Practical Guide to Delivering Data Science and Machine Learning Products
Chris Griffiths
Your Step-by-Step Guide to Problem Solving in Business
Nigel Paine
How to Build a Culture of Continuous Employee Development
Jay Surti
Master the Art of Giving Fantastic Presentations and Wowing Employers (Ultimate Series)
Somi Arian
(And How to Beat It)
Trades Union Congress (TUC) et al.
An Indispensable Guide to Physical and Mental Wellbeing
Devie Mohan
Driving Banking Innovation Through Effective Partnerships
Kirill Eremenko
Master the Fundamentals of Working with Data and Supercharge Your Career
Natalie Berg and Miya Knights
How the World’s Most Relentless Retailer Will Continue to Revolutionize Commerce
Chloe Burroughs
Study Skills for Mature, Distance and Workplace Learners
Sean Pillot de Chenecey
How to Rebuild Brand Authenticity in a Distrusting World
Ines Wichert
How to Turn Your Top Talent into Leaders
Cary Cooper and Sean O'Meara
How the Business World Ruined Sorry and Why We Can't Stop Saying It
Joe Heapy et al.
How Being Design-led Helps Companies Get the Right Services to Market
Joanna Gutmann
How to Take Efficient Notes that Make Sense and Support Meetings that Matter (Creating Success Series)
Chris Lewis and Dr Pippa Malmgren
Understanding Leadership in the 21st Century (Kogan Page Inspire Series)
Tom Lunt and Eva Nicotra
An Advanced Guide
Stephanie Marsh
A Practical Guide to Designing Better Products and Services
Igor Pejic
The Crypto Craze and the Challenge to Business
Pam Didner
Achieve Sales Growth Through Collaborative Sales and Marketing
David N. Barnett
A Comprehensive Guide
Patrick Maes
A New Strategic Approach to Sales, Marketing and Customer Service
Amy Brann
How to Use the Latest Insights for the Benefit of Your Clients
Adam Waters
Master the Fundamentals of Online Video, Design, Writing and Social Media to Supercharge Your Career
David Liddle
A Practical Guide to Resolution in the Workplace
Eileen Arney
How to Design, Deliver and Evaluate Effective L&D
Donald H. Taylor
How to Successfully Implement Learning Technologies in Organizations
Laurence Minsky and Colleen Fahey
Using Sound to Build Your Brand
Brian MacNeice and James Bowen
Insider Accounts into the World’s Top High-Performance Organizations
Wolfgang Schaefer and J.P. Kuehlwein
Secrets of the Ueber-Brands
Lee Wilson
The Theory and Practice of Search Marketing
Joeri Van den Bergh and Mattias Behrer
Branding to Generations Y and Z
Shaun Smith and Andy Milligan
Delivering a Branded Customer Experience People Love
Sue France
A Best Practice Guide for All Secretaries, PAs, Office Managers and Executive Assistants
Andy Headworth
How to Successfully Integrate Social Media into Recruitment Strategy
Michiel van der Molen
A Time-Saver for the Busy Executive
Ruth Dowson and David Bassett
A Practical Handbook for PR and Events Professionals
Mark Millar
Strategies for Competitive Advantage in a Complex, Connected World
Faris Yakob
Innovative Advertising for a Digital World
Robin Hoyle
How to Create a Continuous Learning Culture
Michael Becket
A Beginner’s Guide to Investment
Steven Van Belleghem
The Transformation of Customer Relationships
Jean-Noël Kapferer
How Luxury Brands Can Grow Yet Remain Rare
Emma Bridger
David B. Grant et al.
Principles and Practices for Sustainable Operations and Management
Marion Debruyne
Customer-Centric Strategy for Enduring Growth
Ralph Tiffin
How to Understand and Use Financial Information to Set Strategic Goals
Peter Tatham and Martin Christopher
Meeting the Challenge of Preparing for and Responding to Disasters
John Manners-Bell et al.
Carlos Mena et al.
Driving Value Through the Supply Chain
Alan Watkins
The Secret Science of Brilliant Leadership
David Cowan
How to Build Employee Engagement and Performance
Stephen Frost
How Real Inclusion Creates Better Business and Builds Better Societies
Elizabeth Aylott
Grant Leboff
How to Win Customers in a Digital Age
George Brock
Newspapers, Journalism and the Business of News in the Digital Age
John Manners-Bell
Understanding Emerging Threats to Global Supply Chains
Laurie Young
Prompting Businesses to Think and Learn
Peter Hill
How to Develop a Powerful Pricing Strategy for Your Business
Alexander Stevenson
Managing the Unmanageable
Stephen Newton
How to Win Business in the Professional Services
Emmanuel Gobillot
The One Thing Great Leaders Have that Great Followers Want
Alan Pannett et al.
How to Succeed in Professional Services
Clare Rayner
The Secrets of Getting Your Product to Market
Emma Jaques
A Practical Guide to Successful Bid Management
Sarah Lewis et al.
Using AI to Facilitate Organizational Development
The Power of the Modern Consumer, the End of the Traditional Advertiser
Jonathan Moules
Rewriting the Business Rulebook
Richard Elsner and Bridget Farrands
How Business Leaders Take Charge in New Roles
Jo Larbie and Heather Townsend
A Professional Guide to Leadership for all PAs, Senior Secretaries, Office Managers and Executive Assistants
Rasheed Ogunlaru
Putting the Heart Back into Your Business
Anders Grath
The Complete Guide to Risk Management, International Payments and Currency Management, Bonds and Guarantees, Credit Insurance and Trade Finance
Dong-Wook Song and Photis M. Panayides
A complete guide to effective shipping and port management
John Westwood
Stephen Neale et al.
Improving Performance for Leaders, Coaches and the Individual
Max McKeown
The art of winning in an age of uncertainty
Clive Johnson and Jackie Keddy
Understanding and Resolving Conflict for Productive Working Relationships
Erik Du Plessis
What Neuroscience Really Tells Us About the Puzzle of the Brain and the Brand
Bryan Roberts and Natalie Berg
Key Insights and Practical Lessons from the World's Largest Retailer
Sarah Cook
Creating Customer Loyalty through Service Recovery
Julian Dent
Understanding & managing channels to market
Stephan Scholtissek
Creating Market Success in the Energy and Natural Resources Sectors
Peter Hawkins
Developing Collective Transformational Leadership
Tim Phillips
Stop the Business Speak, Jargon and Waffle
Gwynne Richards
A Complete Guide to Improving Efficiency and Minimizing Costs in the Modern Warehouse
Jane Newell Brown
A Step-by-Step Approach to Selecting, Assessing and Hiring the Right People
Charles Arthur
Apple, Google, Microsoft and the Battle for the Internet
Hilarie Owen
How to Design, Implement and Evaluate Effective Mentoring Programmes
John Adair
How to Think and Plan Strategically and Provide Direction (The John Adair Leadership Library)
Why Everything in Marketing Has Changed and What to Do about It
Caroline Booth
Organizing Suppliers and Supply Chains for Competitive Advantage
Jeremy Comfort and Peter Franklin
How to work effectively across cultures
Graham Kenny
How to grow a business by diversifying successfully
Colin Barrow
A Practical Guide to Staying Competitive and Improving Profits
Dan Hill
The Secrets of Emotionally Effective Advertising
Malcolm McDonald and Peter Mouncey
How to Measure Marketing Effectiveness
Patrick Forsyth
Tactics to Survive, Thrive and Keep Ahead in the Workplace
Jamie Oliver and Tony Goodwin
The CEO's and Entrepreneurs Behind Some of the World's Most Catastrophic Business Failures
Markus Ståhlberg and Ville Maila
How to Increase Purchase Decisions at the Point of Sale
Nora Doherty and Marcelas Guyler
Rebuilding Working Relationships
Leveraging Emotions for Business Success
How to Create an Effective Customer Focus
Mike Green
A Step-By-Step Guide to Successful Change Management
Reinventing Leadership for the Age of Mass Collaboration
Ian Taylor
Measuring Competency for Recruitment and Development
Martin Yate
Harold Lewis
Winning Business Through Best Practice
Roddy Mullin and Julian Cummins
How to Create, Implement and Integrate Campaigns That Really Work
Grant Gordon and Nigel Nicholson
Classic Conflicts in Family Business and How to Deal with Them
Neville Bain
Building Individual and Board Success
Peter F. Anthonissen
Practical PR Strategies for Reputation Management and Company Survival
Brian Dive
Developing Effective Leadership through Managerial Accountability
Mark Tungate
Marketing to Men
Kaye Thorne and David Mackey
A One-Stop Shop for Everyone Interested in Training, Learning and Development
Better Business Performance through Staff Satisfaction
Peter Cheese et al.
Strategies for Globalization, Talent Management and High Performance
Dick Stroud
Why the Future Is Age Neutral When It Comes to Marketing And Branding Strategies
Andrew Griffin
Gaining Control of Issues, Crises & Corporate Social Responsibility
Mark J. Power et al.
How to Implement a Successful Outsourcing Process
Lars Thomassen et al.
Brand Survival in the Age of Retailer Power
Peter Fischer
How to Survive the First 100 Days
Michael Armstrong
A Guide to Action
Patrick Dunne
How to Get the Most from Them
Key Strategies and Practical Guidelines
Erik du Plessis
Groundbreaking Insights Into How Our Brains Respond to Advertising
David Mackey and Sian Livsey
A Guide to Creating a Flexible Learning Environment: The Rise of the Learning Architects
Tony Bray
The Complete Practical Guide to Creating Effective and Successful Training Programmes
Jöns Ehrenborg and John Mattock
50 Original Ideas for Making a Real Impact
John Caunt
Alan Barker
Richard Denny
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