Sales & Marketing

This category covers some of the most colorful and diverse areas of business. Here you'll find summaries about all facets of sales and marketing: formulating a marketing strategy, product development, branding, positioning, advertising, public relations, customer service and different types of selling.

Go to categories
Show all 1–21 / 45
Video
 

Joe Gebbia

TED Conferences LLC, 2016

(7)

2 weeks ago

Video
 

Matt Ridley

World.Minds, 2016

(8)

3 weeks ago

Video
 

Scott Galloway

DLD Conferences, 2017

(8)

3 weeks ago

Video
 

Sisonke Msimang

TED Conferences LLC, 2016

(7)

3 weeks ago

Video
 

Tom Wujec

World.Minds, 2016

(9)

1 month ago

Video
 

Tim Jorgensen

PopTech, 2106

(7)

Video
 

Jake Knapp and John Zeratsky

Talks at Google, 2016

(8)

Video
 

Tom Hulme

TED Conferences LLC, 2016

(7)

Video
 

Renée Mauborgne

WOBI, 2012

(8)

Video
 

Haley Van Dyck

TED Conferences LLC, 2016

(8)

Video
 

Danny Meyer and Adam Rapoport

SXSW LLC, 2016

(8)

Video
 

Rachel Botsman

Global Peter Drucker Forum, 2015

(7)

Video
 

Scott Galloway

DLD Conference © 2015, 2015

(8)

Video
 

Robin Chase

Global Peter Drucker Forum, 2015

(8)

Video
 

Scott Galloway

DLD Conferences, 2016

(8)

Video
 

Sebastian Wernicke

TED Conferences LLC, 2015

(8)

Video
 

Nathan Eagle

World Economic Forum, 2014

(9)

Video
 

Saba Ghole

INK , 2014

(8)

Video
 

Brian Solis

Lift Events Sàrl, 2011

(8)

Video
 

Lisa Servon

PopTech, 2013

(9)

1–21 / 45

Sales & Marketing

Maybe your company is manufacturing the best products in your industry. Perhaps your organization has created a service that will wow your customers and springboard you past the competition. New developments are always exciting, but you have to find ways to bring your innovations to the consumer’s attention.

Sales and marketing represent two of the cornerstones upon which any successful business is built. Whether you’re interested in branding, marketing strategy and execution, public relations or advertising, getAbstract can point you in the right direction. You’ll find hundreds of summaries in our library that cover just about every aspect of sales and marketing. The most current and popular marketing business books are distilled into five-page summaries that you can download on your computer or hand-held device and read in just 10 minutes. You can even listen to our summaries on audio.

Keep Pace

Many business people are so engrossed in their own pursuits that it’s easy to fall behind the learning curve. getAbstract ensures that you stay up-to-date on the latest sales and marketing trends and developments. In addition to promoting learning in your organization, getAbstract is often a source of inspiration for executives, managers and frontline employees. You’ll stumble onto a great idea or concept that you can integrate into your business.

The bottom line is that getAbstract delivers results. Your workforce will become better educated and more prepared to meet the demands of business. Energize your sales and marketing with getAbstract, the undisputed heavyweight champion.