Start-Up

The decision to start your own business is a daunting one. Let these summaries provide you with all the knowledge you need to create your business plan and get your enterprise off the ground.

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Martin Reeves

TED Conferences LLC, 2016

(8)

3 days ago

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Jake Knapp and John Zeratsky

Talks at Google, 2016

(8)

1 week ago

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Adam Grant

TED Conferences LLC, 2016

(8)

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Christian Wanner

Lift Events Sàrl, 2012

(8)

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Anjney Midha

INK , 2014

(7)

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Casey Gerald

CreativeMornings, 2015

(8)

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Alex Osterwalder

Lift Events Sàrl, 2011

(8)

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Chris Anderson and Ralf Dreischmeier

Boston Consulting Group, 2014

(8)

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Bill Gross

TED Conferences LLC, 2015

(8)

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Navi Radjou

TED Conferences LLC, 2014

(8)

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Gayle Tzemach Lemmon

TED Conferences LLC, 2011

(8)

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Cameron Herold

TED Conferences LLC, 2010

(7)

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David S. Rose

TED Conferences LLC, 2007

(8)

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Startup

There are few things in life more daunting than launching a startup business. Fantasizing about a business of your own is entirely different than actually committing to the project and formulating a practical game plan that you can execute. Everyone starts with an idea, but success ultimately depends on utilizing the right building blocks and paying attention to detail. Many startup hopefuls seek out experienced mentors to help them with the fundamentals. But even the most savvy businessman doesn’t know it all. And what if you’re not fortunate enough to find such a trusted individual? That’s where getAbstract enters the picture. Over the years, our business summaries have helped hundreds of men and women launch startups that have prospered and endured. The information you’ll find in this category covers every aspect of a startup and will instill confidence in your ability to turn your dreams into reality.

A Lot to Learn

getAbstract’s library taps into a storehouse of knowledge gleaned from the world’s leading experts on startup businesses. We’ll show you why precise planning is the No. 1 prerequisite for every a entrepreneur. You’ll learn how to determine whether your product or service is potentially attractive to consumers; how to utilize demographics to evaluate your target market and customer base; and whether you have enough capital to cover your initial costs and projected outlay. Since few businessmen have the resources to independently finance their startups, we also offer advice on seeking out funding and capitalizing on relationships you may already have established.