导读荐语
企业高管在关注营收、利润和市场份额的同时,切不可忽视企业文化的重要性。文化是影响企业竞争力、绩效、员工积极性和运营水平的关键因素。在本书中,前芝加哥熊队(Chicago Bears)线卫(美式橄榄球中的防守队员)马特·梅伯里(Matt Mayberry)深入浅出地探讨了“企业文化”这个有点模糊的概念,并分享了他在美国国家橄榄球联盟(National Football League)打球时的经验。他认为,要取得成功,企业必须在各个层面倡导并发展良好的企业文化。在建设企业文化的过程中,领导虽然是带头人,但员工的积极参与也非常重要,因为企业文化的发展是一个自下而上的过程。梅伯里从职业体育的角度出发,分享了他对团队合作、团队表现以及组织文化重要性的看法。
浓缩书
关于作者
马特·梅伯里(Matt Mayberry)作为线卫曾效力于美国全国大学体育协会(National Collegiate Athletic Association)的印第安纳大学橄榄球队,后来加入了 NFL 芝加哥熊队。他经常发表演讲,并在电视上露面,和人们分享关于领导力、绩效、文化和团队合作方面的见解。同时,他还为《福布斯》(Forbes)、《财富》(Fortune)、《商业内幕》(Business Insider)以及《企业家》(Entrepreneur)等杂志撰稿。
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