导读荐语
新冠疫情持续限制着人们面对面的交流,迫使卖家和买家都呆在家里,因此,销售人员必须另外寻找虚拟、远程的销售渠道。销售教练杰布·布朗特(Jeb Blount)在书中阐明了聪明的虚拟销售的要求,解释了应如何在众多虚拟渠道中达成有效销售。他讨论了如何把虚拟销售活动和传统面对面的销售“融合”起来,以提高销量、冲刺业绩、改善客户服务。
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关于作者
杰布·布朗特(Jeb Blount)著书13本,主要围绕销售、领导力和客户体验展开,他主管着销售杂烩(Sales Gravy)的全球培训公司以及著名的专业销售网站SalesGravy.com。他还写了《合同签署》(Inked)、《拒绝》(Objections)、和《疯狂开发客户》(Fanatical Prospecting)等书籍。
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