导读荐语
本书是数字化和人工智能(AI)转型领域的权威指南,出自麦肯锡(McKinsey)顾问之手。作者埃里克·拉马尔(Eric Lamarre)、凯特·斯马杰(Kate Smaje)和罗德尼·泽梅尔(Rodney Zemmel)凭借在麦肯锡五年的环球工作经验,大胆指出数字化和人工智能转型的关键在于提高企业水准、培养专业人才。本书适用于大型跨国公司等各式企业的高管,不仅着眼当下,还看向未来, 引入新兴创举,对准备转型的企业意义重大。
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关于作者
埃里克·拉马尔(Eric Lamarre)是麦肯锡公司(McKinsey & Company)的高级合伙人,也是其北美数字与分析业务负责人。凯特·斯马杰(Kate Smaje)和罗德尼·泽梅尔(Rodney Zemmel)主管麦肯锡数字化业务。
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