Summary of 7 Steps to Creating a Lasting Learning Culture

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What do SAP, Apple, MasterCard and Google have in common? Their employees are lifelong learners. Horace McCormick Jr. from the University of North Carolina’s Kenan-Flagler Business School explains the importance of fostering a learning culture as opposed to offering merely an occasional training seminar. His white paper is chock-full of arguments that explicate why your company should be a learning organization, and he offers practical advice on how to become one. getAbstract recommends his analysis to learning officers and ambitious employees.

About the Author

Horace McCormick, Jr. is an executive coach and the Program Director of UNC Executive Development at the University of North Carolina Kenan-Flagler Business School.



Numerous studies have shown that organizations with a thriving learning culture adapt better to change, experience lower staff turnover and higher employee satisfaction, and are more profitable over the long term. Take seven steps to foster a strong learning culture:

  1. “Rethink the traditional learning and development approach” – Personalize staff training and make it relevant. Online and mobile learning tools and flexible content, such as podcasts and webinars, allow employees to tailor learning to their personal needs and schedules. Ensure that formal staff training sessions include practical...

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