Livro
A Liderança Inovadora
Como estimular as empresas a pensar e a aprender
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Recomendação
Esta obra estimulante e original trata de um tema importante que é raramente estudado. O autor e executivo britânico Laurie Young salienta que poucos autores, que escrevem ou estudam sobre a liderança inovadora, a valorizam devidamente. No entanto, os orçamentos da liderança inovadora das empresas são enormes e rivalizam com os de marketing. A getAbstract recomenda as reflexões de Young a líderes empresariais, estudantes e investidores e a todos que querem perceber o poder da liderança inovadora, e saber como construí-la, disseminá-la e se beneficiar dela.
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Sobre o autor
Laurie Young exerceu cargos de topo em PricewaterhouseCoopers, British Telecom e Unisys.
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