Summary of A Powerful Way to Unleash Your Natural Creativity

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A Powerful Way to Unleash Your Natural Creativity summary
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  • Eye Opening
  • Concrete Examples
  • Inspiring


According to prevailing wisdom, “to do two things at once is to do neither.” Yet as journalist Tim Harford explains, multitasking can, in fact, enhance your creative potential – if you do it the right way. Citing Albert Einstein, Charles Darwin and Michael Crichton as exemplary “slow-motion multitaskers,” Harford makes a strong case for taking a measured approach to juggling diverse tasks. His thesis will inspire creative people to venture into new projects.

About the Speaker

Economist and journalist Tim Harford is the author of The Undercover Economist and Adapt. 



In 1905, Albert Einstein successfully published four landmark scientific papers, each on a different topic: Brownian motion, the theory of special relativity, the photoelectric effect and mass-energy equivalence. Although conventional wisdom rejects the merits of multitasking, Einstein’s pattern of behavior is, in fact, widespread among creative people. A study by psychologist Bernice Eiduson on the working habits of prolific scientists found that the most innovative scientists each wrote their first 100 papers on an average of 43 different topics. This method of alternating among multiple projects over a long period, or “slow-motion multitasking...

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    S. A. 5 months ago
    Esta lectura nos lleva a cuestionar las teorías de antigua data en la que se afirmaba que la multitarea era una cuestión de distracción y nos propone lograr la eficiencia a través de la disciplina y la organización, demostrando que se pueden lograr los objetivos propuestos mediante la tecnica de la cámara lenta, vale decir que no siempre menos es más.

    Una tecnica poderosa de liberar nuestra creatividad es también intercalar enfoque entre proyectos lo que nos permitiría liberar nuestra mente de bloqueos que podríamos tener en el día a día.
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    G. T. 5 months ago
    No es descabellado dedicarnos a realizar varias tareas mientras sean de la manera correcta. Podemos darnos cuenta de lo valioso que puede ser. La MULTITAREA en CAMARA LENTA nos brinda CREATIVIDAD, nos permite REFRESCARNOS sobre otra misión y regresar con otra visión del tema y por ultimo nos permite ser COMPETITIVOS.
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    I. A. 10 months ago
    I always knew there was more to the recent frowns on multi-tasking. I have always believed that to do more, we must immense ourselves in more. The twist on slow-motion multi-tasking is the addition I needed. Thanks for this talk.