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Burn the Business Plan
Book

Burn the Business Plan

What Great Entrepreneurs Really Do

Simon & Schuster, 2018 more...


Editorial Rating

8

Qualities

  • Comprehensive
  • Innovative
  • Concrete Examples

Recommendation

Economist, entrepreneur, professor, venture investor and the former head of “the world’s largest philanthropy dedicated to promoting entrepreneurship,” Carl J. Schramm reports that many popular ideas about how to launch a business are built on unrealistic ideas of what makes companies work. This refreshing guide presents case studies to show how various factors affect specific businesses and their founders. getAbstract recommends this inspiring evaluation of entrepreneurship to business creators at all stages of their companies’ growth, as well as to prospective franchisees, entrepreneurship teachers and those looking to build a business.

Take-Aways

  • You don’t need a business plan to start a business.
  • The best way to learn is by doing.
  • Working at a company will teach you more than earning a business degree.

About the Author

Economist and professor Carl J. Schramm has founded or co-founded five companies, co-founded the Global Entrepreneurship Week, and served on the President’s National Advisory Council on Innovation and Entrepreneurship.