Summary of Knock 'Em Dead Business Presentations

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Knock 'Em Dead Business Presentations book summary


8 Overall

9 Applicability

6 Innovation

9 Style


Career management expert Martin Yate and finance whiz Peter Sander have assembled a dandy handbook on making effective presentations. After pointing out the value of developing this key career skill, they focus on how to prepare a good speech. They go from identifying your audience, to determining how best to deliver information, to being ready to be hot stuff at the podium. Similar books have explained these steps before, but the authors couldn’t offer their meatier advice without beginning with the basics. Familiar instructions include researching your audience and topic, being yourself and using effective communications techniques. The more distinctive information covers turning your talk into a kind of conversation with the audience, employing audio visual aids effectively and adopting proper stage dress and manners. Though the material is familiar, appreciates this well-organized, clear presentation and suggests that beginning speakers might want to walk this way before stepping up to the microphone.

In this summary, you will learn

  • The career importance of giving a good speech;
  • How to create a great presentation by researching your audience, getting and organizing your information, and using visual aids;
  • How to prepare, practice and present your speech effectively.

About the Authors

Martin Yate focuses his work on lifetime career management. He was National Director of Training for Dunhill Personnel Systems, Inc.. and Director of Personnel for Bell Industries’ Computer Memory Division. Peter Sander is a professional author in the field of business and personal finance. He worked for 20 years as a marketing specialist for Hewlett-Packard, serving as a project manager, trainer and presenter. His bestsellers include Value Investing for Dummies, Niche and Grow Rich and The Pocket Idiot’s Guide to Living On a Budget.



The Importance of Giving Good Presentations
In the boardroom, at the convention, on the floor of the trade show or on a television broadcast, your career may hinge on being an effective speaker. If you can stand up and be articulate, persuasive and informative, you will earn professional...

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