Harvard Business School’s Deepak Malhotra offers you three powerful tools – “empathy,” “process” and “framing” – for successful negotiation. Malhotra describes each technique, gives concrete tips on using it and offers historical examples of its application. He relates how President John F. Kennedy used empathy to defuse the Cuban missile crisis, and how Saudi Arabia’s King Faisal overcame religious resistance to the introduction of television by reframing it as a medium for disseminating the Quran. getAbstract recommends Malhotra’s indispensable manual to entrepreneurs, business strategists, labor negotiators, government officials, and anyone who negotiates salaries or contracts.
In this summary, you will learn
- Why negotiations break down;
- What methods you can use to keep negotiations on track;
- How “framing,” “process” and “empathy” can help you negotiate successfully; and
- How to identify and break negotiating barriers.
About the Author
Deepak Malhotra is the Eli Goldston Professor of Business Administration at Harvard Business School where he teaches negotiation. He won the HBS Faculty Award in 2011. An international consultant, he also wrote Negotiation Genius and I Moved Your Cheese.
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7 months agoMotivating and inspiring
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