Summary of Secret Structure of Great Talks

TED Conferences LLC, more...

Watch the video

Secret Structure of Great Talks summary
Coming up with a great idea is the first step. Communicating it convincingly to others is the next.

Rating

9 Overall

10 Importance

8 Innovation

9 Style

Recommendation

Martin Luther King Jr.’s “I Have a Dream” speech and Steve Jobs’s 2007 iPhone launch presentation followed a common blueprint that captured their audiences’ imagination. Presentation designer Nancy Duarte skillfully explores the architecture of these powerful orations by dissecting their structures. getAbstract recommends her astute findings to all budding speech writers and to anyone with an idea to communicate.

In this summary, you will learn

  • Why your great ideas are futile if you don’t rally support for them
  • Why you should use stories to communicate your ideas
  • What format all great speeches and presentations follow
 

Summary

You have the power to change the world, but if you can’t communicate your great idea in an engaging way, it will die, and a lesser idea may get adopted if its originator can capture people’s imaginations better than you can. The most effective...
Get the key points from this video in less than 10 minutes. Learn more about our products or log in

About the Speaker

Nancy Duarte is the CEO of Duarte, a design firm that specializes in presentations.


Comment on this summary

More on this topic

By the same author

Customers who read this summary also read

More by category