Summary of Secret Structure of Great Talks

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Secret Structure of Great Talks summary
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Rating

9 Overall

10 Importance

8 Innovation

9 Style


Recommendation

Martin Luther King Jr.’s “I Have a Dream” speech and Steve Jobs’s 2007 iPhone launch presentation followed a common blueprint that captured their audiences’ imagination. Presentation designer Nancy Duarte skillfully explores the architecture of these powerful orations by dissecting their structures. getAbstract recommends her astute findings to all budding speech writers and to anyone with an idea to communicate.

In this summary, you will learn

  • Why your great ideas are futile if you don’t rally support for them,
  • Why you should use stories to communicate your ideas, and
  • What format all great speeches and presentations follow.
 

About the Speaker

Nancy Duarte is the CEO of Duarte, a design firm that specializes in presentations.

 

Summary

You have the power to change the world, but if you can’t communicate your great idea in an engaging way, it will die, and a lesser idea may get adopted if its originator can capture people’s imaginations better than you can. The most effective...

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