Inside Yahoo! presents a blow-by-blow chronology of the birth, ascension and downfall of a company that - in terms of business model and stock price - was the archetype of the ’90s dot-com. Readers will be hard pressed to identify any relevant fact or event from the life of Yahoo! overlooked by author Karen Angel. What is missed however, is meaty analysis: Did the hubris of Yahoo!’s founders contribute to the company’s reversal of fortunes? Angel doesn’t speculate. Nevertheless, getAbstract.com recommends her book for its comprehensive recounting of a business tale that truly captures the essence of the Internet boom.
In this summary, you will learn
- The history of Yahoo!, a prominent Web portal and one of the most high-flying stocks of the Internet boom;
- How the competitive pressures of the dot-com stock bubble encouraged Web portals to embark on money-losing enhancements, and
- How Yahoo! is attempting to survive by revamping its business model.
About the Author
Karen Angel is a journalist who has been published in The New York Times, Crain’s, the New York Post, The Washington Post, BusinessWeek Online, and Publishers Weekly.