How Great Entrepreneurs Build Their Business and Influence – and How You Can, Too
- Well Structured
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Applicable – You’ll get advice that can be directly applied in the workplace or in everyday situations.
Analytical – You’ll understand the inner workings of the subject matter.
Background – You’ll get contextual knowledge as a frame for informed action or analysis.
Bold – You’ll find arguments that may break with predominant views.
Comprehensive – You’ll find every aspect of the subject matter covered.
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Controversial – You’ll be confronted with strongly debated opinions.
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Eye opening – You’ll be offered highly surprising insights.
For beginners – You’ll find this to be a good primer if you’re a learner with little or no prior experience/knowledge.
For experts – You’ll get the higher-level knowledge/instructions you need as an expert.
Hot Topic – You’ll find yourself in the middle of a highly debated issue.
Innovative – You can expect some truly fresh ideas and insights on brand-new products or trends.
Insider’s take – You’ll have the privilege of learning from someone who knows her or his topic inside-out.
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Entrepreneur Gary Vaynerchuk leveraged the Internet and social media to connect with customers. In so doing, he grew his family’s liquor business from $4 million in annual sales to $60 million and built a $150 million media business. Vaynerchuk explains how – given the ambition and the will to work incredibly hard – you can build your “personal brand” online and succeed on a grand scale doing what you love. He intersperses his advice with success stories from those who’ve followed his lessons. Anyone willing to embrace the hard truth about what it takes to succeed as a digital entrepreneur will benefit from Vaynerchuk’s honest, crude, hard-nosed advice.
About the Author
Gary Vaynerchuk used social media to build his father’s small New Jersey liquor store into a $150 million juggernaut. He ranks among the world’s foremost online influencers. To learn more about platform-building steps, such as “How to Network on Instagram Direct Message,” visit Garyvee.com/gvbizdev.